Auburn, Washington (January 15, 2015) – The Gluten Intolerance Group (GIG), an industry leader in the certification of gluten-free products and food services, is proud to announce its partnership with Pizza Hut, the world’s largest pizza company, and Udi’s, the No. 1 gluten-free brand in North America, in bringing a certified, brand-recognized pizza option to the gluten-free community. Starting on January 26th in 2,400 select store locations, Pizza Hut will launch two varieties of gluten-free pizzas; cheese-only and pepperoni. Pizza Hut Gluten-Free Pizza will be co-branded with the Udi’s name and will be the first major pizza chain to sell a pizza prepared with procedures that have been certified by GIG.
“We partnered with the most-respected names in the gluten-free community to develop a best-in-class pizza for those looking to limit gluten in their diet,” said David Gibbs, global CEO, Pizza Hut. “Our Gluten-Free Pizza has all the flavor America has come to expect from a Pizza Hut pizza, which is why we are thrilled to add this great pizza to our lineup.”
To prepare for the introduction of the Pizza Hut Gluten-Free Pizza, the Gluten Intolerance Group worked closely with Pizza Hut to develop a custom safety procedure process for preparing the Gluten-Free pizzas inside Pizza Hut restaurants. The Udi’s gluten-free crust, which is the foundation for every Gluten-Free Pizza served at Pizza Hut, as well as the cheese, marinara sauce and pepperoni, will be kept in a segregated Gluten-Free Kit inside each restaurant. All team members involved in the Gluten-Free Pizza production process are required to wear clean gloves and use designated gluten-free tools when handling ingredients and finished pizzas. Each Pizza Hut Gluten-Free Pizza is baked fresh-to-order on parchment paper and delivered in a specially branded Udi’s Gluten-Free Pizza box. This process is designed to minimize risk of cross contamination. To learn more about the steps instituted by GIG for use with preparation of the Pizza-Hut Gluten Free Pizzas, consumers can visit www.pizzahut.com/glutenfree .
“I want to personally congratulate both Pizza Hut and Udi’s for working diligently through this process to offer two gluten-free pizza options at over 2,400 locations,” said Cynthia Kupper, Executive Director of the Gluten Intolerance Group. “GIG is proud to partner with these two great organizations to provide these products to our gluten-free community while maintaining our commitment to standardized procedures and third-party auditing.”
GIG’s Gluten-Free Food Service Training & Management Certification Program (GFFS) is designed to work with food service establishments of all types who want to serve gluten-free customers through the development and use of Best Practices training and management strategies. Food service establishments, such as Pizza Hut, who carry the GFFS logo represent unmatched reliability for meeting strict gluten-free standards which, in turn, provides the gluten-free customer a high level of consumer confidence.
About the Gluten Intolerance Group (GIG)
Gluten Intolerance Group of North America (GIG) is a 501(c)(3) non-profit association funded by private donations, membership proceeds and industry programs. It relies on tax-deductible contributions to support its many innovative industry, service, social and awareness programs. GIG has been a highly respected leader in the Gluten-Free community since it was founded in 1974. In addition to 100+ local branches across the United States, GIG has also increased its presence internationally to 27 countries.
About Pizza Hut
Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), is the world’s largest pizza company with $12 billion in global sales and more than 15,000 restaurants in 93 countries worldwide. In 2014, Pizza Hut was named the Harris Poll Equitrend® Pizza Brand of the Year and received the top score in Customer Satisfaction among limited-service restaurant chains from the American Customer Satisfaction Index® (ACSI). Pizza Hut began 56 years ago in Wichita, Kan., and is the proprietor of the BOOK IT!® Program, the longest-running, corporate-supported children’s literacy program in America.
About Udi’s® Gluten Free
Udi’s Gluten Free (Udi’s), a division of Boulder Brands USA Inc., is a leader in the fast growing market for gluten-free foods in North America. Udi’s markets a diversified and growing range of gluten-free products under the well-recognized Udi’s brand in the retail market, and since mid-2011, food service channels. Udi’s is a leading brand in gluten-free bread and bakery products. In addition, Udi’s markets other gluten-free products in the frozen entree, snack and granola categories. For more information, please visit www.udisglutenfree.com and boulderbrands.com or call 303-657-6366. Find us on Facebook at www.facebook.com/udisglutenfree and Twitter @udisglutenfree.
Director of Brand Management
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